The Brightcove Video Monetization Summit on May 5, 2010 in New York City brought together leading industry experts to discuss the latest trends, best practices and the future of video monetization.

You can view the recordings to each of the sessions in the player on this page, download the slides to the sessions as well as a copy of the research report on the online media industry below.

From Twitter (#brightcove)

Speakers

Jeremy Allaire Headshot

Jeremy Allaire

Chief Executive Officer
Brightcove

Adam Gerber Headshot

Adam Gerber

Chief Marketing Officer
Quantcast

Erica Crossen Headshot

Erica Crossen

Director of Best Practices & Advertising Operations
Brightcove

Brett Wilson Headshot

Brett Wilson

CEO
Tubemogul

Victor Haseman Headshot

Victor Haseman

Director AOL Video

Rob Davis Headshot

Rob Davis

Interactive Marketing Director
OgilvyInteractive

Frans Vermeulen Headshot

Frans Vermeulen

VP of Client & Business Services
FreeWheel

Chris Johnston Headshot

Chris Johnston

Director of Technology Partners
Brightcove

Emily Glass Headshot

Emily Glass

Product Manager
Brightcove

David Miller Headshot

David Miller

Director Emerging Ad Formats
AOL

Agenda

8:30-9:30

Registration & Breakfast

9:30-9:45

Welcome to the Brightcove Video Monetization Summit
Chris Johnston, Director of Technology Partnerships, Brightcove

9:45-10:15

Opening Keynote: The State of Online Video & Future of Monetization
Jeremy Allaire, CEO of Brightcove

10:15-10:45

Video Advertising 2010 & Beyond
Chris Johnston, Director of Technology Partnerships, Brightcove & Erica Crossen, Director of Best Practices & Advertising Operations, Brightcove

10:45-11:00

Break

11:00-11:45

The Web as Your Palette: Strategies for Video Advertising Placement
Victor Haseman, Director AOL Video and David E. Miller, Director Emerging Ad Formats, AOL

11:45-12:30

Building Online Video Ad Strategies Customers Want to Buy
Rob Davis, Partner, Interactive Marketing Director, OgilvyInteractive

12:30- 1:30

Lunch: Video Monetization Open Discussion

1:30 - 2:00

A Glimpse into the Future: Brightcove's Video Monetization Product Vision
Emily Glass, Sr. Product Manager, Brightcove

2:00 - 2:45

The Anatomy of a Video Ad Campaign: Five Keys to Success
Erica Crossen, Director of Best Practices & Advertising Operations, Brightcove

2:45 - 3:00

Break

3:00 - 3:45

Using Audience Profiling to Raise CPMs and To Drive More Revenue
Adam Gerber, CMO of Quantcast

3:45 - 4:30 Panel Discussion: Where is Video Monetization Headed?

Moderator:
Rafat Ali, Paidcontent.org

Panelists:
Jeremy Allaire, CEO of Brightcove
Rob Davis, Partner & Interactive Marketing Director, OgilvyInterative
Adam Gerber, CMO of Quantcast
Frans Vermeulen, VP of Client & Business Services, FreeWheel
Brett Wilson, CEO, TubeMogul
David E. Miller, Director Emerging Ad Formats, AOL

4:30 - 4:45

Continuing the Conversation: Next Steps
Chris Johnston, Director of Technology Partnerships, Brightcove