make content marketing work
in a social, mobile world

Content marketing is a top priority for marketers seeking to drive awareness, generate leads, and convert sales.

Learn more about how your organization can break through the noise with content marketing in this new infographic, also available in the Content Marketing research bundle.

Click the image to view the full infographic, or download the PDF.

 

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Sources

 

[1] Marketing Profs, 2012 Content Marketing Benchmarks, Budgets and Trends, August 2011

[2] 2013 B2B Content Marketing
Benchmarks—North America:
CMI/MarketingProfs.

[3] SiriusDecisions

[4] Forrester Research, James McQuivey, January 2009

[5] Visible Measures, Share of Choice Brand Reports View Source

[6] The Nielsen Global Survey of Multi-Screen Media Usage View Source

[7] Forrester Research, The Easiest Way to a First-page Ranking on Google, January 8, 2009

[8] The Nielsen Global Survey of Multi-Screen Media Usage View Source

[9] Implix 2010 Email Marketing Trends Survey

[10] comScore, August 2010

[11] View Source

[12] Visible Measures, Q1 2012 Social Video Advertising Report

[13] Facebook Form S-1, February 2012

[14] comScore, U.S. Search Engine Rankings, August 2008

[15] The Social Skinny, 100 More Social Media Statistics for 2012, February 13, 2012

[16] Google Q4 2011 Earnings, January 19, 2012

[17] TheNextWeb, Instagram Hits 40 Million Total Users, That's 10 Million New Sign Ups in 10 Days, April 2012

[18] Foursquare website, June 2012

[19] USA Today, Pinterest Growth Curve Levels Off, April 26, 2012

[20] The Social Skinny, 100 More Social Media Statistics for 2012, February 13, 2012

[21] TheNextWeb, There are Now More iPhones Sold Than Babies Born in the World Everyday, January 25, 2012

[22] TheNextWeb, There are Now More iPhones Sold Than Babies Born in the World Everyday, January 25, 2012

[23] Pew Research Center's Project for Excellence in Journalism and The Economist Group, The Tablet Revolution and What it Means for the Future of News, October 2011

[24] Evercore Partners, Coming of Mobile Internet Devices, December 2010, Figure 1 and IDC, Market Analyis: Worldwide and U.S. Media Tablet 2011—2015 Forecast, Figure 2

[25] Morgan Stanley, Internet Trends, April 2010

[26] Flurry, Mobile Apps Put the Web in Their Rear-view Mirror, June 20, 2011

[27] The Nielsen Global Survey of Multi-Screen Media Usage View Source

[28] Leichtman Research Group, Emerging Video Services VI, April 9, 2012

[29] Brightcove, The Lifecycle Cost of Developing and Managing Apps, January 20, 2012

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