A simple guide to
Streaming Live Video Events

Everything you wanted to know, but were afraid to ask

Viewers and publishers alike have many reasons to love live video events. For audiences, they offer the immediacy of watching live events as they happen, the convenience of anywhere-any device viewing, and easy ways to share the experience with friends. Publishers can attract new viewers with fresh, exclusive content, and boost revenue with new monetization opportunities. There's just one catch: live video streaming can be a costly and complex proposition. But this is changing quickly, as new cloud-based technologies make it simpler and less expensive than ever to deliver live streams. If you've hesitated to venture into streaming live events in the past, it's time to take another look.

This whitepaper discusses the new world of live streaming, including

  • The benefits of streaming live video events
  • Requirements for capturing and delivering live streams
  • Using cloud encoding architectures to reduce production costs
  • Step-by-step walkthroughs of Brightcove's live streaming solutions
  • Real-world examples of successful live video events
 

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Streaming Live Video Events

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