How to Convince Your Boss it’s Time for Video Marketing
Video used to be a nice-to-have asset, but today it is a fundamental part of any successful marketing strategy. Yet, some companies still seem reluctant to invest in a video strategy because their leadership may not fully grasp the benefits of video.
How can you make the case for video to your boss? Download our eBook, "How to Convince Your Boss It's Time for Video Marketing" by Linda Crowe, VP of Digital Marketing Solutions at Brightcove, and learn how to incorporate video into your strategy as well as tips on:
- How to get started with video marketing
- Great ways to improve SEO with video
- Ways to use social channels to expand your reach
- How video can improve length of visits on site and conversion